This Business Model Conference papers aims to design a research method for studying potential meaningful roles creativity may take in entrepreneurship training. It suggests an experimental setup using a 30 ECTS entrepreneurship course at a Danish university for conducting the experiments and the data collection. It presents the entrepreneurship course components, teaching method and evaluation methods as well as the potential creativity experiments. It also presents the suggested data collection and analysis methods. Finally, it presents expected findings from the study. I co-authored this paper with Kristian Brøndum.